Archive for the
‘Customer Engagement’ Category

4 Benefits of Referral Marketing Improved customer retention rate Referred customers are more valuable Valuable data Great ROI value Referral Marketing: 4 Easy Ways to Get More Customers For a referral program to be successful, you need to have the promotion solution in place to effectively verify the actions of the advocate and friend, but […]

What is Referral Marketing ? Referral marketing (word-of-mouth) is a powerful strategy and one of the best marketing drivers for sales and conversion. Referral marketing is exactly what it sounds like: the process of one person referring a product, and the referee purchasing that product due to that recommendation. There are two major reasons why […]

6 ways to exceed customer expectations What differentiates companies like Apple, Amazon, Zappos from the rest? Quite simple – the quality of NOT settling for the mediocre. This trait is infused in their daily philosophy of conducting business; successful brands consistently deliver more than what is expected of them and find a way to wow […]

3 Reasons why Retailers love NPS It’s all about the experience, making your customers happy in a way that they keep buying from you.   Determining how effective your business is at making customers happy is essential because, more often than not, brands have a tendency to overestimate just how pleased their customers are. This [...]
Quick Look At the Net Promoter Score Essentially, the Net Promoter Score measures the level of consumer advocacy. Customers are classed as promoters, detractors, and passives, depending on their score. Promoters are people who are loyal and enthusiastic about doing business with your organization, and they will continue to do so while also advising their [...]