Author Archive

June 29, 2021


by: Komal


Categories: Customer Engagement, Customer Loyalty

8 Easy and Effective Customer Engagement Strategies If you are running a business, you must be more focused on acquiring new customers. Right? Although that is highly crucial, equal attention to existing customers can result in incremental revenues and overall business growth. According to various studies “You’re 60-70% likely to sell to an existing customer, […]

The Science of Gamification - Why your business needs it You have probably heard a lot about gamification lately. How it makes routine tasks fun and motivates users to engage. Although we know it does all that, do you know how it works and the science behind this amazing gamification concept? Understanding this will help [...]
The Power of Offline-Online Campaign (Phygital Tool - Froogal) Study shows that 82% of customers will browse mobile even if they are in a physical store, looking for reviews or deals even before speaking with a sales associate.We are in times when consumers are present in both physical and digital worlds. Many would prefer online [...]